Written by: John Palumbo

Description: 

Numbers are the weakest link in the industry. However, when used and explained properly to your prospective home buyer, the numbers can become your strongest selling tool. Stop hiding behind excuses about "tough prospects" and "down markets" and exemplify a new way of talking about home ownership that will have your customers asking you for the sale. Let's face it - buyers expect you to know the numbers. Luckily enough, John's book makes mastering the numbers a cinch!

Comments: 

"Einstein said: 'Not everything that can be counted counts, and not everything that counts can be counted.' John Palumbo's magnificent book, The Closing Numbers is a book that counts!"
-- Myers Barnes, President, Myers Barnes Associates, Inc.

"In The Closing Numbers, John Palumbo has captured the true science of how to sell new homes. John has the formula to break through your limitations and make numbers your friend. Finally we have the secret to the emotional, logical, and financial essence of home investment."
-- Bonnie Alfriend, Author, Secrets of the Superstars

Filed in: Sales